1 open job at Finecast based in London on the Engineering & Modelling team
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As TV audiences’ fragment across a range of platforms and as viewing behaviours evolve, TV advertisers are grappling with how to continue making best use of their most trusted medium. Finecast was created to help solve this challenge.Finecast enables advertisers to precision-target viewers across multiple on demand, linear and live streaming TV environments. Finecast gives advertisers the abilit...Read more about this job
Finecast is a leading addressable TV company which enables advertisers to precision target viewers across on-demand, linear and live streaming TV environments. Finecast gives advertisers the ability to deliver targeted ads to audiences watching TV content across multiple broadcasters, connected devices, set top boxes, over-the-top providers and game consoles – all through a single point of access. Finecast optimises delivery across the entire addressable TV marketplace. With access to hundreds of different targeting segments, from socio-economic to life stage, purchase and financial data, advertisers can identify and reach viewers whenever and wherever they are watching. Finecast is part of GroupM, the media investment group of WPP.