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Job Overview

We’re looking for a versatile Content Strategist experienced in developing content for reports, blog posts, case studies, presentations, emails, landing pages, paid media, and more. This person will own projects that span multiple topics related to adtech, digital advertising, consumer trends, and our products. Your work will involve multiple teams and stakeholders from around the world, so if you're looking to stretch your wings in a global role, we want to hear from you.

As a Content Strategist, you’ll be interacting with designers, growth marketing, field marketing, digital experience, and analytics teams on a regular basis, so excellent communication and organizational skills (plus an endlessly positive attitude) are a must.

The ideal candidate will be a self-starting team player who knows how to get the answers they need to be able to do the work at hand. Sometimes that means researching, sometimes that means setting up meetings with subject matter experts. We don't micromanage, and we don’t hold hands: We just trust you’ll get it done.

That said, you’ll be joining a tight-knit team of talented creatives (copywriters, designers, production, and video peeps..) who are always willing to help. You’re never alone, and from day one you’ll have a ton of support at your back (and gifs in your slack) to do your best work. We have high standards, but we’re also a helluva lot of fun.

What You’ll Do

  • Write high-quality shortform content (eg emails, case studies, landing pages, ad copy, web copy) and longform content (reports, presentations). Weave relevant research and data into your copy as appropriate.
  • Collaborate with different teams on content-driven campaigns to drive new business (read: capture leads). This usually involves a gated content approach, but we’re open to your ideas.
  • Publish content to the web, including blog posts to our public-facing blog and marketing assets to our internal sales portal.
  • Copyedit other people’s work to ensure everything we put out in the world remains true to our brand voice and style. If you have an opinion about the Oxford comma, even better.
  • Manage a global content calendar. This means keeping up with what’s coming down the pike, what’s on deck for the next month, quarter, etc.

Who You Are

  • Excellent written and verbal communication skills
  • 3-5 years B2B marketing or product marketing experience
  • Comfortable incorporating data and research into your work
  • Comfortable picking up new online tools quickly
  • Ability to think strategically while also executing to get the job done
  • Ability to thrive in a fast-paced, agile environment (this is a tech company after all)
  • Interested in distilling complex advertising topics into what matters for our audiences
  • Detail-oriented tenacity, time-management prowess, and a sense of humor
  • Familiarity with Wordpress is a plus
  • Go-getter mindset is a must

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Criteo Overview

Criteo is the global technology company powering the world’s marketers with trusted and impactful advertising. 2,800 Criteo team members partner with over 20,000 customers and thousands of publishers around the globe to deliver effective advertising across all channels, by applying advanced machine learning to unparalleled data sets. Criteo empowers companies of all sizes with the technology they need to better know and serve their customers.

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