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Senior Account Manager – ACCSS – East

Amobee / New York / Client Services & Strategy
Job Overview

Our Senior Account Manager is a solutions expert. They take a consultative approach on new and existing business, leveraging applied media performance management experience with ongoing industry trends to provide perspective, relevance and value in our digital media planning strategy and execution.This encompasses verticalized solutions and tactical, performance-driven strategies that are customized to each client’s circumstance, challenges and desired outcome.They will be responsible for their own book of business and will directly own the day-to-day support, execution and growth strategy that follows. Senior Account Managers are comfortable navigating the gray areas and able to make informed decisions independently, in order to drive results for our clients and our business.
RESPONSIBILITIES

  • Pre-Sales (Renewals and New Business)
  • Lead new business strategy sessions with cross-functional teams, to align on clients goals and actualize ideas into actionable campaign solutions for advertisers
  • Own pre-sales plan pricing and inventory forecasting; partner with Vendors and Delivery to determine pricing exceptions and internal costs
  • Consistently evaluates and asks for upsell and cross-sell opportunities on entire book; handle any and all ad-hoc requests in a timely, efficient manner
  • Collaborates with cross-functional teams to carry out proposal development of RFPs, media plan sheets, gathering or developing content for decks
  • Active thought-leader, assist, educate and empower other Account Managers in the development of media recommendations; take the lead role in assimilation of research data, rates and specifications
  • Use planning, evaluation and buying tools (i.e. Nielsen, Comscore, eMarketer and Forrester) for application/analysis into competitive landscape, target digital consumption support, plan development and reporting
  • Monitors trends, new sites, innovative and creative ad units and technologies, as well as competitive information and applications in programmatic environments, and appropriately apply that knowledge
  • Post Sales
  • Extract, interpret, and effectively communicate data patterns, trends, optimizations and performance impact to Clients, exercise transparency and accountability
  • Works closely with the Delivery Team to ensure relevant strategies are implemented and ensure campaigns are meeting/exceeding client goals
  • Constantly keep a pulse on the health of campaigns, assigned portfolio and/or channel; looking for risks in profitability and areas of opportunity for scale, ask to take on more spend when feasible or let clients know when we need to give money back
  • Ensure proper campaign launch and campaign setup; budgets are properly allocated, that all 3rd party reports are recording and data ingested into Amobee Platform
  • Provide technical support to internal sales teams and external clients through written and verbal communication across topics such as: ad tags, behavioral cookie targeting, conversion tracking, and display and video specs; using Amobee Intranet as a resource tool, updates Intranet to reflect current Product information
  • Able to own the technical conversation with client-side, quickly spot where discrepancies are coming from and provide solutions to help rectify, escalate to Product to resolve when necessary
  • Ensure accurate invoicing for goods & services, troubleshoot billing discrepancies , solve for how additional fees are collected and billed, able to assess and mediate makegoods and credits independently
  • Active contributor, Leads training of other Account Managers and extended teams, scaling learning and results
  • REQUIRED QUALIFICATIONS

  • Bachelor’s Degree
  • 3-5 years of relevant programmatic experience
  • 1-2 years digital media, experience buying and actively optimizing and/or account management experience
  • Ability to travel 15% overnight + 15% locally
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    Amobee Overview

    The world’s leading independent advertising platform, Amobee unifies all advertising channels—including TV, digital and social—across all formats and devices, providing marketers with streamlined, advanced media planning capabilities powered by in-depth analytics and proprietary audience data. In 2018, Amobee acquired the assets of Videology, a premier software provider for advanced TV and video advertising. Amobee’s platform, with the addition of Videology’s technology, provides the most advanced advertising solutions for the convergence of digital and advanced TV, including linear TV, over the top, connected TV, and premium digital video.

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