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GroupM Gateway - Campaign Management Apprenticeship

Finecast / London / Grads & Internships
Job Overview

The Apprentice plays a key role in the Operations Team, they are responsible for supporting successful and timely campaign setup and providing the team with all of the information they need to make decisions around performance and optimisations. Reporting into Senior Campaign Manager, Operations Manager or Associate Director, you will get hands on experience with activation platforms to learn how a video asset is turned into a highly-targeted advertising execution.

Campaign Management

  • Creative management and pixel trafficking
  • Supporting programmatic campaign activation across a range of clients
  • Producing internal facing KPI and performance reports
  • Working closely with Client Services, providing targeting recommendations for client briefs and forecasting availability
  • Supporting management of multiple campaigns, projects and responsibilities
  • Ensuring campaign best practice is followed across all activity

Reporting and Analytics

  • Reviewing optimisations options with Operations team to ensure goals are met for all campaigns
  • Support discrepancy and troubleshooting investigation and resolution
  • Top line understanding of commercial and billing processes and supporting team with reporting where needed

Candidate Requirements

  • Interest in internet functionality, the online advertising industry, trends, technologies, and pricing models
  • Excel skills and analytical mindset preferred, an ability to become proficient in the use of key business systems
  • Excellent communication skills, both written and verbal - can translate technical detail into a simple summary
  • A self-starter who’s not afraid to ask for help or volunteer new ideas
  • Attention to detail and the ability to manage multiple clients, tasks and responsibilities concurrently
  • Highly organised & strong time-management
  • Solution driven focus, and the ability to work under time pressure
  • Able to manage expectations, work to a fast pace, and develop strong relationships with colleagues.

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Finecast Overview

Finecast is a leading addressable TV company which enables advertisers to precision target viewers across on-demand, linear and live streaming TV environments. Finecast gives advertisers the ability to deliver targeted ads to audiences watching TV content across multiple broadcasters, connected devices, set top boxes, over-the-top providers and game consoles – all through a single point of access. Finecast optimises delivery across the entire addressable TV marketplace. With access to hundreds of different targeting segments, from socio-economic to life stage, purchase and financial data, advertisers can identify and reach viewers whenever and wherever they are watching. Finecast is part of GroupM, the media investment group of WPP.

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