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Programmatic Trader


MiQ / Mumbai / Client Services & Strategy
This job post has now expired. Please see the other MiQ jobs available.
Job Overview

This is an opportunity to work with the leading Independent Marketing Intelligence Company. You will join a global company with a global culture to match. We live and breathe our MiQ values in order to help businesses win and support our employees professional and personal development.

We are looking for a Programmatic Expert to join our award-winning Trading team. The role encompasses responsibilities across India. As such, you would be involved in shaping the strategy for the whole of India from supply to data to commercial partnerships.

JOB RESPONSIBILITIES

Your main responsibilities will include:

Campaign Execution

  • Excellent campaign performance – deliver client success across a diverse portfolio of accounts across India
  • End to end campaign ownership and performance monitoring
  • Use data to enhance buying decisions, resulting in overachievement vs. client- stated KPIs and internal profit objectives
  • Use insights to build client rapport to up-sell and earn incremental opportunity

Portfolio Management

  • Deliver on-point margin and retain clients
  • Apply expertise on new business and/or challenging campaigns to reduce margin
  • Grow client business via surpassing KPIs, delivering insights and building relationships
  • Use data, analysis, and trading expertise to deliver campaign ahead of pace and maintain performance

Internal Collaboration

  • Seamlessly communicate with commercial teams on product/capabilities positioning and growth strategy across multiple geographies
  • Take initiative to support others and deliver teaching / training sessions
  • Work closely with Head of Trading in Singapore and MiQA team in Bangalore on Analytics projects in the region
  • Work with MiQ global central departments to aid in any of the following:
  • o Ad operations
  • o Pre-campaign Analysis
  • o Post-campaign insight reporting
  • o Troubleshooting

External Communication

  • Very confident in content creation and delivery for external meetings
  • Attend and participate in external meetings - deliver insight pieces and Q&A
  • Strong emphasis on delivering clients actionable insights via weekly commentary and end-of- campaign reports

Innovation

  • Regularly use campaigns to test and implement innovative ideas
  • Maintain and evolve SEA trading/operational processes and best practices
  • Share results to encourage team-wide adoption of new insights, targeting tactics, optimisation methods and ways of working
  • Motivated by learning opportunities and is inquisitive

REQUIRED EXPERIENCE

  • Extensive experience trading digital programmatic campaigns
  • Commercial experience – clear evidence of servicing advertisers to a high standard. In addition to working closely with internal commercial departments to either holistically grow revenue and / or develop advertiser partnerships through delivery of performance, insight and relationship
  • Experience working in client-facing environment would be an advantage
  • Experience with trading programmatic campaigns on a fully transparent cost basis would be a significant advantage

REQUIRED SKILLS

  • Strong mathematical and analytical skills are essential
  • Technically and analytically astute within the field of digital programmatic trading
  • The ability to work with large datasets in Excel files and BI internal tools
  • A working knowledge of statistical models
  • Strong working knowledge of SQL, R, Python or Bonsai (especially)
  • Strong troubleshooting ability, clear systematic approach to problem solving
  • Strong communication skills and an ability to work both independently and contribute within a team environment
  • A start-up mind-set
  • Strong presentation skills
  • Alignment with MiQ's core values/culture
  • A can do' attitude to provide energy, drive and enthusiasm
  • A dream to grow your career as the company scales

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MiQ Overview

We’re MiQ, a programmatic media partner for marketers and agencies. Our better connected approach to programmatic advertising means we can connect data, discover insights and activate them in high-performance campaigns to deliver real business outcomes for our clients in an increasingly divided world. Making the most of your data is complex. You need to connect all your first party data, enhance it with the right second and third party data, analyse it with data science technology and resources, then use the insights you gather to build creatives with the right messages and target them to the right audiences with expert programmatic trading. We connect the right people, industry partnerships, and technology in a complete programmatic stack so we can solve your precise business challenges by maximising the value of your data.

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