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Managing Partner, Growth


Finecast / London / Client Services & Strategy
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Job Overview

Finecast in the UK is made up of an expanding team of 50+ people spanning Engagement, Operations, Client Services, Marketing, Business Operations, Finance and Product, Data & Analytics functions.

Finecast is a team of individuals shaping the future of TV advertising and as such we set high standards for the individuals we hire and the skillsets they bring to our business.

We are a rapidly growing organisation that require a hands-on approach with creative thinking, strong communication skills and a passion for what we do that translates into real energy in our team culture.

There is no place for politics – Finecast is a fun, open, honest place to work where we support each other for our mutual success.

The Role Objectives:

The Managing Partner (Growth) plays a critical role in the long-term future of Finecast.

Reporting to the UK Managing Director, the role designed to work across departments with a focus on short-, medium- and long-term strategic initiatives, client development, sales and marketing to drive growth.

Successful implementation will ensure Finecast is positioned as THE market leading addressable TV solution to our customers and YOY revenue growth.

Primarily this role will focus on:

  • Delivering against annual core commercial objectives
  • Developing and executing a strategy that drives sustainable revenue growth across “key clients”
  • Lead and grow UK demand strategies that diversify Finecast revenue streams (Non-GroupM)
  • Oversight of brand marketing and PR/comms strategy and related activities
  • Future-proof positioning, and effective brand/product story-telling

The Role Responsibilities:

With a deep understanding of Finecast’s products, focus on the development and conversion of high value opportunities presenting Finecast with a platform for real, sustainable growth.


The primary responsibilities of the role will be:

  • Successfully take new product propositions to market contributing and supporting the revenue growth across our business in 2021 and beyond
  • Successfully deliver navigational aids that will help enhance Finecast clients understanding and better inform media investment decisions
  • Develop sustainable revenue growth across key clients
  • Build and scale a commercially and operationally effective Non-GroupM business.
  • Ensure a commercially effective brand marketing function
  • Lead a high performing, senior team and ensure they have clear career progression plans
  • Represent Finecast externally and internally (locally and globally)

Candidate Requirements

The ideal candidate will have deep and extensive hands-on experience in sales and business development.

You will be able to collaborate well internally and externally to drive projects to completion, communicate effectively to articulate ideas and vision, and manage multiple stakeholders in complex projects.

The following skills and attributes will be essential:

  • Outstanding organisational and time management skills
  • Critical Thinking – strategic and highly analytical
  • Goal Oriented – naturally motivated to reach goals
  • Highly energetic personality – a motivator
  • Leadership – easily move others to action by planning, motivating, organising and controlling work being done
  • Excellent interpersonal and leadership skills
  • Great communication and presentation skills
  • Strong negotiation skills
  • Structured, organised and detail-focused
  • Expertise in Advertising / Marketing and knowledge of the fundamentals of TV Advertising
  • TV/digital media experience, preferably with sales, agency and relevant ad tech experience
  • Strong background in commercial & client-facing roles
  • A true collaborator, and active listener

A growth mindset:

  • They believe that intelligence can be developed
  • A desire to learn
  • Embrace change
  • Persist in the face of obstacles
  • Learn from criticism and mistakes
  • Find lessons and inspiration in other people’s successes

Finecast Team Identity

We believe that brilliant teams attract the next generation of brilliant employees. Our values matter because they set the tone for the way we behave internally and externally. They are real and lived every day.

Our Values:

  • Innovate: Through creativity and vision, we evolve.
  • Belong: Together we promote a sense of self-worth and fulfilment.
  • Strive: We support each other’s growth and development, to drive success.
  • Respect: We earn respect through trust and integrity.

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Finecast Overview

Finecast is a leading addressable TV company which enables advertisers to precision target viewers across on-demand, linear and live streaming TV environments. Finecast gives advertisers the ability to deliver targeted ads to audiences watching TV content across multiple broadcasters, connected devices, set top boxes, over-the-top providers and game consoles – all through a single point of access. Finecast optimises delivery across the entire addressable TV marketplace. With access to hundreds of different targeting segments, from socio-economic to life stage, purchase and financial data, advertisers can identify and reach viewers whenever and wherever they are watching. Finecast is part of GroupM, the media investment group of WPP.

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