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Job Overview

As a Content Specialist at DoubleVerify you can look forward to working cross functionally with the marketing department interfacing with marketing, product marketing, and design. This is a critical role that directly influences our brand voice, product messaging, and externally-facing communications. You will develop creative copy for a variety of marketing and advertising campaigns; conduct research to support new initiatives; collaborate with other teams to produce content for events, sales support, and more.

  • Responsible for creating and writing content for a variety of marketing programs and communications including blog posts, case studies, guides, sales enablement collateral, emails, white papers, and website content
  • Ensure that messages are supportive of and consistent with marketing strategies
  • Meet regularly with the creative and marketing teams to define content roadmap and goals
  • Stay up to date with and research industry trends to inform content development
  • Collaborate with marketing and design to plan and develop site content
  • Optimize web content using data and effective SEO tactics
  • Proofread and edit content as needed before publishing
  • Work with the marketing team to create audience-specific content that supports marketing goals
  • Collaborate with the marketing team to analyze content performance
  • Use data to iterate, improve, and maximize results

Who you are

  • Bachelor’s Degree in a related field
  • 3+ years of experience in a marketing role
  • 3+ years of experience writing results-driven copy
  • An understanding of the digital advertising industry and related technologies
  • Knowledge of B2B content marketing, trends, and best practices
  • Excellent verbal and written communication skills
  • Must be able to juggle multiple projects with tight deadlines, while being flexible to accommodate shifting schedules
  • Knowledge of Microsoft Suite programs (Publisher, Word, Excel, Outlook, etc.)
  • HTML and Wordpress experience a plus
  • Knowledge of SEO best practices a plus

Latest Jobs at DoubleVerify

DoubleVerify Overview

DoubleVerify is powering the new standard of marketing performance, giving advertisers clarity and confidence in their digital investment. Built on best practices, DV solutions create value for media buyers and sellers by bringing transparency and accountability to the market, ensuring ad viewability, brand safety, fraud protection, accurate impression delivery and audience quality across campaigns to drive performance. Since 2008, DV has helped hundreds of Fortune 500 companies gain the most value out of their media spend by delivering best in class solutions across the digital ecosystem that help build a better industry.

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