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Job Overview

The Campaign Manager is responsible for ensuring the successful implementation
and execution of digital advertising campaigns across the group over several
brands. You will work closely with stakeholders both internally (MEA Account
Strategists) and externally (some of our strategic clients) to see campaigns through
from planning stages, to post-campaign reporting and analysis of performance.

Key responsibilities

- Custom Support for strategic Accounts highest spending clients in
collaboration with the AS for the account. You develop your knowledge on an
ongoing basis of the Books of Business of the AS’s that you support and
contribute to the growth of accounts.
- Proactive client communication & you will join weekly calls and QBRs which
will be led by the Account Strategist.
- Provide operational, efficient & accurate campaign delivery recommendations
and be the lead point on execution.
- Lead on first-level client response for reporting and short-term optimizations
- Monitoring performance, often on 3rd party attribution
- End-to-end optimisation of campaign budgets, targeting, tactics, creative to
meet and exceed clients objectives.
- Offer strategic recommendations to drive revenue & product expansion
- Technical implementation of ad campaigns with clients’ KPI’s in mind.
- Inventory management and custom reporting for clients
- Lead execution on new campaign launches
- Proactively evaluate, analyse & troubleshoot campaigns, anticipate main
seasonality trends, identify and follow up on any ongoing issues.
- Ability to take insights from various data sources to inform campaign
recommendations and contribute to whole strategy
- House updates: opportunities on new solutions & contacts
- Internal administrative tasks: submit, request & follow up with support teams
(Finance, AX, TS, Products)
- Attend wide range of trainings to develop skills

Key Skills
- Fluent in Arabic, English and French is a plus
- Ability to build strategies and action plans with both a “1 to many” and
“1to1” approach
- Ability to work with different stakeholders (internally & externally)
- Great understanding of client’s and team’s needs. Will need to stay in touch
with industry evolutions and standards as well.
- Strong influencing skills required
- Strong communication skills
- Project management skills as it will require a lot of co-ordination
- Always looking at creative ways to get to our objectives and beyond
- You are a force for bringing proposals forward. You show proactivity in your
approach.
- Strong creative skills to come up with innovative ideas and prepare adapted
decks for Senior AS calls
- Detail-oriented with a solutions-oriented mindset.
- Organized, structured & deductive skills
- You show self-leadership and of course, 100% aligned with our values and
team culture
- Team player / Proactively shares beyond Core EU

At Criteo, we are committed to creating an environment where all Criteos feel a sense of belonging. We nourish our diversity by listening to all cultures within Criteo - and there are many. We are proud to be a global team and conscious that it takes people with different perspectives, thoughts and cultures to succeed.

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Criteo Overview

Criteo is the global technology company powering the world’s marketers with trusted and impactful advertising. 2,800 Criteo team members partner with over 20,000 customers and thousands of publishers around the globe to deliver effective advertising across all channels, by applying advanced machine learning to unparalleled data sets. Criteo empowers companies of all sizes with the technology they need to better know and serve their customers.

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