We are looking for top talent to lead our Strategic Initiatives team. The VP, Strategic initiatives will report into the Business Development group. This person will be responsible for establishing “lighthouse” business and relationship models for new business initiatives. We are looking for an experienced individual who is passionate about all things data and tech, and has extensive knowledge of the converging linear and digital advertising ecosystem. This person is accomplished in developing and implementing growth opportunities to create long term value for a highly focused advertising technology company.
The VP, Strategic Initiatives role is a forward looking role that is responsible for all aspects exploring and executing innovative, strategic initiatives that bolster and transform VideoAmp’s business to reflect new opportunities in the digital video, walled garden, OTT, connected and linear TV advertising environment. Given the broad objectives of this role, the VP, Strategic Initiatives will need to work cross functionally with teams across VideoAmp’s various businesses, including Executives, Strategy, Partnerships, Product, Revenue, Finance, and Legal teams.
The VideoAmp Platform enables advertisers to optimize their entire portfolio of linear TV, OTT and digital video to business outcomes, measuring how their ads performed against metrics that matter. Powered by the largest, highest quality commingled TV datasets and data science methodologies built from the ground up, we have created a privacy-compliant suite of solutions for advertisers, agencies and publishers to discover, amplify and analyze the entire path to conversion.